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seo interview questions

SEO Interview Questions and Answers

SEO offers the best buzzword in the digital media for a while. From content marketing to attracting massive visitors to any websites and ensuring the achievement of any social media marketing campaign, SEO is one of the keys to accomplishment.

SEO has a universe in itself; it includes vocabulary and language of its own with a remarkably evolving history. The functionality of SEO |is very tough to interpret, yet so unique!
Our searches on the Google trends demonstrate how SEO has been in popularity among global organizations consistently.

It means you could have a lucrative profession in SEO if you know how to make it happen! It means you. It can have a lucrative career in SEO if you know how to make it happen.

Discover all you have to learn with these most recent SEO interview questions and answers and go on a successful SEO journey!

1. What is a Search Engine?

The search engine is a web-based software program which is created to find and locate relevant details on the internet. Search engines generally response the queries entered by the users and present them a listing of search results.

2. What’s SEO & why is it so crucial?

In basic terms, SEO or Search Engine Optimization indicates to any process performed for the advancement of Search engine ranking positions of ınternet sites, goods, services or other content material. It displays unpaid outcomes which are also known as free, natural results.

The need for SEO starts with the desire of the firms to gain increased visitors for their ınternet sites. The ranking over search engines matter since clients spend even more attention on the 1st five queries on Google. Furthermore, the users tend to have confidence in Google’s refined search results because they examine these searches to become more authentic and specific.

3. What is Crawling?

Crawling refers to an automated process by which search engines filtrate webpages for correct indexing. Web crawlers go throughout web pages, search for focused keywords, content, and hyperlinks, and bring details back to the network servers for indexing.

4. What’s Indexing?

Indexing begins when the crawling process gets over.  It is a process of submitting the crawled web pages to the search engine servers.

5. Explain What is SERP?

SERP is a search engine results page is the web page shown by a search engine in response to a question by a searcher. The primary element of the SERP is the listing of results that are delivered by the search engine in response to a keyword query. Although, the page may consist of various other outcomes such as advertisements also.

6. What is organic search result?

An organic search result is the listing of the web pages that are most highly important to the search query entered by an individual. It is also known as “free, organic result. Getting a better ranking in the natural consequence over the various search engines is usually the very purpose of doing SEO.

seo interview questions

7. What exactly are paid result?

Paid results are the reverse of organic search results. It refers to the advertisements that are shown above the organic and natural search results, mainly the advertisers make payments to search engine to display their websites for specific search keywords or terms. Paid search results show up when an individual enters a search query with all those keywords.

8. What techniques involved while implementing SEO?

Here are a few of the steps that you} follow:

  • Keyword Analysis
  • Competitor Analysis
  • Writing unique Content
  • Optimize content material with On-Page SEO practices
  • Publicize the content via Social Media
  • Get high authority links in an organic form
  • Analyse the reports from an Analytics Tool

9. Define what a keyword is?

Keyword refers to the primary element, phrases, and words included in the web content which assists the users to get the particular website by entering relevant search queries over the different search engines.

10. What’s the long tail keyword?

Long tail keywords are essential phrases made up of over 4+ words that help to make search results highly specific. These types of long sentences are utilized by smart SEO professionals when they try to draw high-quality traffic to their websites instead of having random traffic and boost their business lead conversion rates.

11. What exactly are LSI keywords?

LSI (Latent Semantic Indexing) keywords are the words and phrases that are semantically (i.e. in meaning) connected with the primary keyword that users enter into the search engines.

12. What is Keyword Difficulty (KD)?

Keyword Difficulty is a rating which can help you to determine whether to rank in search engines for this keyword is simple or complicated.

13. Explain On-Page SEO?

On page SEO refers to all of the actions performed within the web page, to get better ranking and even more relevant visitors from the various search engines. On-page, SEO relates to the optimization of the content and also the HTML source code of any web page. Some of its factors include meta tags, title tags, meta description, and heading tags. On-Page is 100% in our control.

14. Define what is Off Page SEO?

Off-page, SEO pertains to the other factors that impact the search rank of websites on the Search Engine Result Page. It refers to the promotional activities, such as content marketing, link building performed outside the boundaries of any web page to boost its search ranking. Off-Page SEO is not 100% in our control.

15. Name a few of the methods for Off-Page SEO

  • Guests Submitting
  • Article submissions
  • Directory Submissions
  • Infographics Outreach
  • Writing comments
  • Community forum Submissions
  • Scholarship Link Building up
  • Competitor Link Study
  • Press Release Submissions

16. What is the Google Sandbox?

Google Sandbox imposed on new websites. Whenever, a new website doesn’t get any rankings, even if the keyword competition is quite low. It doesn’t matter if your articles are unique your site will still go through this phase in the beginning.

17. What is Google Suggest?

Google Suggest referred to the auto function created by Google to help users to finish their query while they are writing in the search bar.

18. What are the character limitations of the Meta Title and Meta Description?

The Meta Title tag should be somewhere between 66-70 character types, and Meta Description should be between 230-320 characters.

19. What is a Do-follow link?

As the name advises, it instructs search bot/crawler to follow the hyperlink and pass the link juice to the outside links. In straightforward words, Do-follow links are beneficial in comparison to a no-follow backlink.

20. What is a No-follow link?

No-follow link instructs search bot/crawler never to follow the link also not to move the link juice to any outside websites. No-follow links have no relevance. However, obtaining a no-follow link from an extremely high authoritative site is still useful.

21. What is Canonical URL?

Canonical URLs relate to the concept of choosing the right URL for the web pages that the visitors want to see. Also, referred to as canonical tags, these URLs assist in articles syndication when multiple variations of the same web page become readily available on the internet. Thus, it can be used to resolve issues linked to content duplication.

For example, many people would consider these the same URLs:
www.abc.com
abc.com/
www.abc.com/index.html
abc.com/home.asp
But all of these URLs are different as per search bot

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